Healthcare, Fitness, Pharma, Education and Medical Audience Insights


Lower Risk of Diabetes with Better Food and Drink Choices

Multiple studies have shown that many of the same healthy eating choices that can help one control diabetes can also help you prevent it. The exact relationship between eating specific types of foods and the risk of developing diabetes remains somewhat controversial. But the study findings are consistent with what experts consider to be healthy eating habits for most adults, according to Harvard's HealthBeat.[...]

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Big Growth Opportunities in Vitamins for Grocery Retailers

Grocery retailers can find a lot of sales — $37 billion — in the rapidly growing category of dietary supplements (vitamins, minerals, herbs, sports and nutrition, and other specialty products). Today mainstream retailers sell less than a third of the category, according to Eric Pierce, Director of Strategy and Insights for New Hope Media 360. The opportunity gap is glaring, but what do grocers need[...]

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Pills Might Not Benefit the 38% Setting Goals to Rest Well

The problem with sleeping pills, Consumer Reports says, is that the benefits might be smaller than you hoped for, and the risks may be greater. In a recent survey of more than 4,023 U.S. adults, 37 percent of people who complained of sleep problems at least once per week said they had used an over-the-counter or prescription sleep drug in the previous year.[...]

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6% Treat Themselves at Ice Cream Shops at Least 3 Times a Week

Comfort foods, sickbed snacks and celebratory nosh: What are Americans’ favorites? Majorities use their favorite comfort food as a pick-me-up, and they don’t feel guilty about it. There’s really no debate that food can be a comfort. Whether stressed or depressed, almost everyone has a favorite go-to dish that seems to help make everything all better.[...]

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Targeting Retirees: Social Security Changes in 2016

Eileen Ambrose outlines changes to social security benefits for the year in AARP Magazine. Here are things retirees should look for in their social security benefits checks and paycheck deductions, as well as health care concerns your advertisers should be aware of in 2016.[...]

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12 Health Care Trends Expected for 2016

"As the nation’s health system continues to move from fee-for-service to a value-based model, community pharmacy will continue to move steadily from just a dispenser of prescriptions to more of a retail health care model, with a growing focus on pharmacy service and a growing reliance on the front-end of the store to drive profitability."[...]

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